Held hostage in a skyscraper by unseen psychopaths who planted a live bomb on their floor, twelve call center employees must play their captors' twisted games and face their own dark pasts which hold the key to their salvation or their demise.
The idea of the show is to take a very popular notion of social experiments, open-ended reality shows meant to put people in unusual and extreme situations, and push it to the limit. Twelve regular office employees find themselves trapped in an office building, where, in order to survive, they have to follow orders of their twisted captors. Using the Big Brother idea of, their captors, who call themselves their Mom and Dad, follow their captives every move through surveillance cameras, placed in every nook and cranny of their office. The scripted show is a study of a human nature, where, at the threat of a bomb going off, people demonstrate their true colors. Will they be able to stay human under extreme pressure or turn into wild animals, who are ready to do anything to survive, even harm their own kind?